Guide and Conquer… The Art of Upselling

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Upselling is a quick, easy way to fortify profits, and your employees are the front line troops to make it happen. Teach them how! Knowing Your Audience You don’t have to be a psychology major to read the people around you. Train your employees to be aware of customer...

Converting “Just Browsing” into Buying

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You ask the customer standing in the aisle, “Can I help you?” They respond with the all-to-often heard, “I’m just looking.” Converting even a few browsers into buyers each day may have a significant impact on your bottom line. You can avoid missing a great selling...

Business of Excellence: Ace Hardware of Orange City

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Ace Hardware of Orange City is a family-owned store located in a small town of just over 10,000 residents. Their nuts & bolts and lawn & garden offerings, as well as a phenomenal paint department allow them to go the extra mile in convenience-based customer...

What Is EMV?

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EMV – Learning the Basics EMV stands for EuroPay® MasterCard® Visa®, the three entities that originally worked together to create worldwide standards for the chip card to ensure global interoperability. Today, EMV has more members, including Discover®. EMV is a...

10 Tips For Better Customer Relationships

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Customers are the lifeblood of your business. But sadly, unlike the lumber you sell, they don’t grow on trees. Which is why you’ve heard over and over again how important it is to retain your existing customers. Studies show that it costs six to seven times more to...