Beyond Brick and Mortar: Are You Losing Customers to Online Stores?


E-commerce. The word strikes fear in the heart of many brick-and-mortar store owners. The statistics can be concerning. In 2011, internet marketing experts reported that 78% of Internet users conduct product research online and 40% of US smart phone users compare prices on their mobile device while shopping in-store. Shoppers often use local stores as […]